Cardi B and Offset's latest McDonald's meal has been boycotted by multiple franchises on the grounds that the couple doesn't represent McDonald's values.
and OffsetsMcDonalds meal has been boycotted by multiple franchises who say that the couple doesnt represent the companys values. According to The Wall Street Journal, the couples date night-themed meal which includes a Cheeseburger, side of BBQ sauce, Quarter Pounder with Cheese, large Fries, two large Drinks and an Apple Pie has caused several franchise owners to push back against the collaboration over claims Cardi and Offsets lyrics and overall lifestyle dont represent the family-friendly values of the Golden Arches. More details on which franchise owners and how many were part of the boycott werent immediately available, but it was reported that some owners refused to sell and promote the meal at their restaurants. Across our marketing, were focused on putting McDonalds at the center of culture, McDonalds U.S. chief marketing officer Tariq Hassan told Insider . Artist collabs have helped reignite fans love for our food and fueled significant business momentum, both for the company and our restaurant owner/operators. He continued: Cardi and Offset are an iconic couple who have their own date-night tradition at McDonalds that goes back years. Were proud to share a little piece of that with customers across the U.S. with our latest campaign, which is about love and celebrating the special moments we all share over McDonalds. View this post on Instagram A post shared by McDonalds (@mcdonalds) When the celebrity meal launched on Valentines Day, McDonalds sought to market their restaurants as a date night destination, with both Cardi and Offset leaning fully into the idea of a Micky Ds being a romantic hot spot. Let me tell you, McDonalds is date night done right, Offset said in a press release when the meal was announced. It doesnt have to be all boujee. Get your date, grab some good food, and have fun, thats it. Read more